Website Design
- Purpose: A well-designed website serves as your digital storefront, creating a positive first impression for visitors.
- Key Aspects:
- User Experience (UX): Ensuring easy navigation, fast loading times, and mobile responsiveness.
- Visual Appeal: Attractive layouts, high-quality images, and consistent branding.
- Conversion Optimization: Design elements that encourage visitors to take desired actions (e.g., filling out forms, making purchases).
Search Engine Optimization (SEO)
- Purpose: Boosting your website’s visibility on search engines like Google.
- Key Strategies:
- Keyword Research: Identifying relevant search terms.
- On-Page Optimization: Enhancing content, meta tags, and internal linking.
- Backlink Building: Acquiring quality links from other websites.
- Local SEO: Targeting local audiences.
- Technical SEO: Improving site structure and speed.
Google Ads (PPC Advertising)
- Purpose: Running paid ads on Google’s search results and partner websites.
- Key Components:
- Keyword Targeting: Creating ads based on specific keywords.
- Ad Campaign Setup: Designing ad creatives and setting budgets.
- Bid Management: Optimizing bids for maximum ROI.
- Conversion Tracking: Measuring ad effectiveness.
Social Media Marketing
- Purpose: Engaging with your audience on social platforms and promoting your brand.
- Key Practices:
- Content Creation: Crafting tailored